Brand Design, Product, Event Experience, Marketing Campaigns, OOH, Print, Digital Assets for LIV Golf



Client: LIV Golf
Design Work for League Brand, 13 Team Franchises, 14 Championships, 5 Continents


Brand Design, Art Direction, Design System Applications For LIV Golf Global 2026 Rebrand
Featuring Bryson DeChambeau, Joaquin Niemann, Sergio Garcia, Dustin Johnson, Cameron Smith, & Mark Leishmann

Creative Direction: Will Newell, Jim Nicholas
Art Direction/Design Direction: Tara Slattery
Design Direction: Barry Slater
Co-Design: Tara Slattery, Sid Hosakoppal




Design, Art Direction, Marketing Materials, OOH, Physical Event Items, Print, Digital/Broadcast Assets, and Technical Packaging for LIV Golf Merchandise Collections

Creative Direction: Will Newell, Jim Nicholas
Art Direction/Design Direction: Tara Slattery
Co-Design: Tara Slattery, James Rich





Design, Art Direction, Image Manipulation, Print Preparation For LIV Golf US Open (Tennis) Print Ad
Featuring Bryson DeChambeau

Creative Direction: Will Newell, Jim Nicholas
Art Direction/Design Direction: Tara Slattery






Design Concept, Art Direction, Complete Design System For LIV Golf Global 2026 Credentials - Entire Season

Creative Direction: Will Newell, Jim Nicholas
Art Direction/Design Direction: Tara Slattery, Barry Slater





Design, Art Direction For LIV Golf Indianapolis Key Visual
Featuring Bryson DeChambeau, Dustin Johnson, Brooks Koepka, Talor Gooch, Graeme McDowell, & Jason Kokrak

Creative Direction: Will Newell, Jim Nicholas
Art Direction/Design Direction: Tara Slattery, Barry Slater
Co-Design: Tara Slattery